I’m Jessica. I work in advertising in Melbourne. My work focuses on:
- Online campaigning and building movements: using the internet to reach out to new people, give supporters a voice and a leading role in campaigns they care about, and mobilize people to take offline action to achieve social or behavioural change.
- Social media: how people of all ages use social media to craft their identities, express themselves, produce work of stunning creativity, share ideas and connect with existing and new friends.
- Enterprise 2.0: how social media principles - not just social media tools - can encourage innovation, knowledge transfer, networking, collaboration, better customer service and efficiency at a workplace level.
Something Changed is my online scrapbook, where I post about what I find interesting when I play on the internet. Representations of the self, new media, online campaigning, advertising, kids today, memes and the internets. I also post about politics, art, ideas, music, work, and food. As a blast from the past, here are my posts on election08, my recent holidays in Japan and Paris, and my 9 months living in Sydney.
I especially love words, writing and books.
All good books are alike in that they are truer than if they had really happened and after you are finished reading one you will feel all that happened to you and afterwards it all belongs to you; the good and the bad, the ecstasy, the remorse and the sorrow, the people and the places and how the weather was.
- Earnest Hemingway
Here are my rolled gold, 100 percent amazing, highly-recommended, low-, high- and middlebrow books that will have you reading like a teenager again, too gripped by the story to turn off the light.
- Girls’ absolute must reads. The best of the best fiction by women. I’m jealous of anyone who hasn’t read these books yet - you have a treat in store for you.
- Serious men, seriously good novels. The best of the best fiction by men. You’ll finish these books feeling like your universe got a little bigger.
- Delightful kids’ books. Look, let’s face it - I still read these as an adult.
- Clever dicks. I love a good detective book. The best thing about them? If you read one you love, there’s bound to be more by the same author. I’ve only included the first book featuring each fictional detective in this list.
Still in progress:
- Cooking the books. Some recipes and food writing you’ll love.
- Fascinating lives.
- Genius non-fiction.
